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Thursday, 17 October 2013 16:06

Represent Running & Brazen Racing Partner for “Let’s Go 510!” Race

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October 19th 10k will finish on the horse track at Golden Gate Fields - BERKELEY, CA.-- Represent Running™ and Brazen Racing™ has formed a unique partnership to celebrate the eclectic East Bay 510 area code. Together, the two companies are co-producing the inaugural Let’s Go 510! - The East Bay’s 10k run and 510Kids Race on October 19th in Berkeley, CA. The 10k race starts and finishes at Berkeley’s own Golden Gate Fields, the only major horse track in Northern California. The course will take runners away from the stadium along the eastern shores of the San Francisco Bay before returning them back to finish inside Golden Gate Fields on the home stretch of the horse track.

Brazen Racing Founder, Sam Fiandaca, expressed his excitement about the upcoming event. "My family came to the East Bay in the early 1960s and there is no place I would rather live and work. The Brazen Racing crew and I are thrilled to combine our love of running with a celebration of the great community and spirit of the East Bay!"

 For Represent Running this the third race in their series of San Francisco Bay Area based “Run the Bay Challenge” events. The current line up features the San Jose 408k, the Marin 415 Mile, and the Inaugural Let’s Go 510. Local runners are encouraged to participate in all three for the special Run The Bay Challenge medal.

Following the 10k, runners can stay for the post-race festival and watch the 510Kids Races before sticking around with friends and family to place their bets and cheer on the official horse races at 1:00 pm. This prideful local running event features everyone from elite athletes to people completing their first 10k.  Registration is still open and interested runners are encouraged to visit for more information.

The Alameda County Community Food Bank is the official benefiting charity of the Let’s Go 510! - The East Bay’s 10k. The ACCFB currently serves 1 in 6 Alameda County residents (49,000 children, adults, and seniors per week) as an emergency food source. Partnering with the Let’s Go 510! - The East Bay’s 10k enables The ACCFB to raise and use needed funds to respond to this urgent need in Alameda County.

About Represent Running

Represent Running is a collective that produces a series of fun-focused and locally themed running events to encourage people to celebrate their local community. It’s about being proud of your town and the unique culture within it. Represent Running events highlight those special local elements; we shut down Main Street, create a big party, turn down the intimidation factor, and invite all the neighbors. With great respect for regional roots we partner with the top local event producers, a truly local charity, local vendors and engage with local sponsors. More than anything we produce events for the locals, while encouraging visitors to run and enjoy new locations. Visit for more information. Run Local™

About Brazen Racing

Brazen Racing is well known in the community for producing high quality racing events all throughout the Bay Area. They have a long list of races under their name that have continued to serve the community for many years; they know racing and they know runners. Brazen Racing is passionate about continuing to bring fun, family-friendly, and empowering races for runners of all levels. For a full list of Brazen Racing events, visit

About Alameda County Community Food Bank

Since 1985, Alameda County Community Food Bank has been at the forefront of hunger-relief efforts in the Bay Area. This year, the Food Bank will distribute 24 million pounds of food, more than half farm-fresh produce. The Food Bank serves 1 in 6 Alameda County residents — two-thirds of whom are children and seniors — by distributing food through a network of 275 food pantries, soup kitchens, and other community organizations. Alameda County Community Food Bank has received Charity Navigator’s highest rating for six consecutive years – a record of excellence and efficiency matched by only 3 percent of nonprofits nationwide. Learn more at

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